Our Recent Press Coverage
DreamMaker Hot Dog Carts (formerly American Dream Hot Dog Carts) has been fortunate enough to be featured or mentioned in newspaper and television news stories across the country numerous times. We have posted a few of the most recent ones here to share with you. Take a few minutes and read a few of them and you just might learn a few things about this fun industry that you did not know.
We credit our phenomenal success to our dedicated employees. Our design team, engineers, manufacturing and fabrication craftsmen, office staff, and executives all have an equally important role in our success. It is this group of people that make us "the best in the business"! We have a wonderful organization that we can genuinely call "the perfect team".
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Coach Ron Tunick - Radio AM 1400 KKZZ - California
Drivin' Home With The Coach
By John Baillie / Ron Tunick - Coach Ron Tunick
CALIFORNIA - Radio Interview - Joel Goetz owner of DreamMaker Hot Dog Carts has a casual telephone interview with John Baillie on the Coach Ron Tunick Show in Southern California.
Click the arrow below to listen. Runtime: 20 Min
Listen on Coach Ron's Pod-O-Matic Webpage ![]()
Fox 13 News Tampa Bay
Big Business With Hot Dog Carts
By LLOYD SOWERS - Fox 13 News Anchor
TAMPA - These days, people are looking to save money -- and that's leading to new opportunities in an old-fashioned business. From Coney Island to the streets of Chicago, and now to a sidewalk near you: Thousands of people across the country are making money selling hot dogs. It's a value lunch at Kurt Horlacher's hot dog cart. "It's still a recession-proof business. Two dollars for a hotdog. Most people can afford," he said. Kurt is a former sheet metal worker. But two years ago, when the economy scuttled new construction business, the hot dog business was heating up.
Tampa Bay Business Journal
Jo-El's Adjusts Business Model To Grab Opportunities
By MICHAEL HINMAN - Tampa Bay Business Journal
ST. PETERSBURG ? Tucked quietly away on a corner in Historic Kenwood, Jo-El?s Kosher Deli continues to do what it?s done the last 23 years: serve fresh sandwiches and probably the region?s best chicken schnitzel. But it?s what most customers who visit Jo-El?s don?t see that owner Joel Goetz is even more proud of now: A small manufacturing operation that builds hot dog stands and sends them around the world, including Europe and Israel.
Hot Dog Cart Radio - Audio Interview
Hot Dog Cart Radio - Interview With Joel Goetz of ?DreamMaker Hot Dog Carts?
By STEVE SCHAIBLE - HotDogProfits.com
UNION, MO -- Today you?re going to hear an interview I did with Joel Goetz, owner of DreamMaker Hot Dog Carts (formerly known as American Dream Hot Dog Carts) in St. Petersburg Florida. Joel has a long history in the manufacturing sector, including RVs, custom vans, and now mobile food vending carts. If it has wheels under it, Joel has probably been involved in some shape or form.
Wall Street Journal - Front Page
Dogged Pursuit: Professionals Find New Livelihood Selling Frankfurters
By SARAH E. NEEDLEMAN - Wall Street Journal Staff Writer
BANDERA, Texas -- In hard times, some small-town Americans are turning to a new livelihood with relish. Among them are Andrea and Ben Guajardo. They began selling hot dogs from a pushcart on Main Street in November. Ms. Guajardo is a grant administrator for a health-care system. Her husband, Ben, is a pipeline operator. Theirs is the first hot-dog stand in Bandera, pop. 957, that anybody here can remember. "It's a backup plan," says Ms. Guajardo, a mother of four. "No one knows what's going to happen with the economy, and I don't want to have to scrounge for a minimum-wage job."
Wall Street Journal - Independent Street - Blog
How to Start Your Own Hot-Dog-Cart Business
By SARAH E. NEEDLEMAN - Wall Street Journal Staff Writer
In today?s Wall Street Journal, I wrote about how a growing number of small-town Americans are taking up the century-old, big-city trend of hot-dog vending. Sales of hot-dog carts have skyrocketed in the last year, say manufacturers and distributors. Buyers are opting to sell wieners because they?re sold precooked and tend to undergo less scrutiny from state and city health departments than many other foods. ?The vendor is only warming them to temperature,? says Joel Goetz, owner of American Dream Hot Dog Carts Inc., a cart manufacturer in St. Petersburg, Fla.
TampaBay.com - St. Petersburg Times Online
Job anxiety spurs hot dog cart sales
By ROBERT TRIGAUX, St. Petersburg Times Business Columnist
Wake up and good morning. Facing pay cuts and rising job anxiety, more Americans are turning to selling hot dogs using mobile hot dog carts to supplement income and, in the worst case, to build a secondary business should unemployment occur. The front page of today's Wall Street Journal (subscription required) cites the trend and quotes Joel Goetz of St. Petersburg's American Dream Hot Dog Carts Inc., who says sales started taking off last year. "Every model is taking off," says Goetz, who also owns Jo-El's Delicatessen & Marketplace.
St. Petersburg Times
Mini boom of hot dog cart vendors a sign of the times
By CHRIS SHERMAN, St. Petersburg Times Staff Writer
ST. PETERSBURG ? "American Dream,'' Joel Goetz says when he answers the phone.
His voice is as smooth and sweet as brown mustard, husky with the tang of 20 years in a kosher deli. In the next hour, he fields 13 more calls from people who want a bite of the dream he's peddling: a new hot dog cart.
In hard times, the appeal of low-cost self-employment soars ? and a tiny stainless steel restaurant on two wheels gleams.
St. Petersburg Times - Sunday Edition
The accidental hot dog cart king
By CHRISTINA REXRODE, St. Petersburg Times Staff Writer
Ever since he moved to St. Petersburg 26 years ago, Joel Goetz has run Jo-El's, a kosher grocery and deli on 23rd Avenue N.
That's where the Bronx native slices up pastrami and corned beef, and dishes out Israeli salad and humus to loyal customers, many of whom he's watched grow up or grow old.
Then, 12 or so years ago - he's not sure when, exactly - he took on a side business selling hot dog carts. Maybe some people think it's an odd juxtaposition, but Goetz doesn't. After all, he loves kosher hot dogs. He loves hot dog carts even more, ever since an employee mentioned how he'd sold those puppies in a previous job. "Like a duck takes to water," Goetz says, "I took to the hot dog cart."
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Again, a huge thank you to all of our fantastic employees that make it all happen!
DreamMaker Hot Dog Carts

